#Gawker because internet we cranks now how to
But he knows how to build traffic using content that we all hate.” “Goldberg is an opportunist who thought he could buy an asset on the cheap, plus the archives, and get all the sparkle, branding and name-recognition to build a large-traffic site to go with his group – and all of which is antithetical to what Gawker stood for. “There’s no way to capture the old anarchic spirit under the control of venture capitalists. “Anyone who cares about Gawker thinks it’s a terrible idea,” said one. While praising Finnegan as a journalistic talent, a former Gawker staffer said many from the old era are unconvinced by its relaunch. “Some great advice I once got was ‘Be less yourself.’ I was 27, and going through a righteous phase that unfortunately coincided with having a national platform on which to write. Finnegan subsequently edited the Outline before it too was sold to Bustle.Īmong her best-known columns, under the heading ‘Unconventional Wisdom: challenging those faux-profound bits of knowledge so often taken for granted’, she reflected on an earlier post in which she had described her boss hitting his head on a lamp during a meeting. Thiel’s crusade against Gawker started after the Gawker-owned tech blog Valleywag, published a post that had outed him as gay.īustle has said the new editor of Gawker will be Leah Finnegan, who had worked at Gawker for a year as a writer and features editor before she took a buyout in July 2015.
#Gawker because internet we cranks now archive
Sources close to Gawker told the Guardian that Peter Thiel, the German American billionaire entrepreneur and venture capitalist, who had funded Hogan’s libel suit over a sex tape Gawker had posted online, had also looked to buy the company, with a view to preventing the site and its archive from ever returning to the public domain. The company behind the rebirth is Bustle Digital Group, a company known as a clearing house for a dozen publishing sites, among them Bustle itself, Romper, Nylon and W, which purchased Gawker for $1.35m at a bankruptcy auction in 2018.īustle is the brainchild of Bryan Goldberg, described by the New York Post as “a scruffy, 35-year-old media mogul”. But Gawker’s original purpose as an independent publishing meteor could be tough to replicate.
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